01.03.2012 in21:41 in Advertising, commercial -->
David Prior is one of South Africa’s top advertising photographers and is soon to be based out of Cape Town.
Having shot his fair share of cars over the years, David prides himself in the art of studio lighting “the way it used to be”, before the art of Photoshop took over. A car lit in one shot is somewhat more challenging.
David enjoys shooting landscapes more for the sheer beauty of them than their commercial value and feels spoilt for choice in this country.